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Tuesday, January 4, 2011

Review: Concrete Minerals Eyeshadow

Just before Christmas I made an order from Concrete Minerals, an independent brand sold on Etsy. I have seen a few reviews of Concrete Minerals on other blogs and the reviews were all positive so I thought I should give it a go, that and their shade chart looked really great. Granted, it is pretty hard to make little piles of shimmery, cosmetic goodness look bad, but their colour selection alone had me wanting them. That and the fact that they are free of Parabens, Fragrances, Dyes, Nano-particles, Bismuth Oxychloride, Talc or other cheap fillers is a plus too.

Click for full size

I bought the YouTube Guru/ Blogger Love Sample Set and their Electric Eye Primer (review of that tomorrow.) I have bought "samples" of minerals before, and for the most part have been totally put off by the packaging. Most times eyeshadow samples come in baggies, which, yes, are cost effective, but they are a mess to try and actually use. I always have good intentions, but I usually end up casting them off to someone else. Concrete Minerals must have been thinking of lazy mess haters like myself and packages these little gems in their own sifted pots. Yes, sifters! That is pretty much unheard of for samples, but these pots were expertly filled with 1/4 teaspoon of shadow and protected with stopper stickers. The Etsy page states that you are receiving 1/4 teaspoon, but I wouldn't be at all surprised if there was actually more. They seem very full to me. As if that weren't enough, each pot is professionally labeled, just like it's bigger sibling would be. The little things like packaging get major points with me.

Bottom labels

Opened pots

I chose Lolita- s shimmery taupe with pink undertones (applies more like a grey), Lovey Dovey- a vibrant pink with gold sparkles , Harlequin - an olive green with gold undertones and Souljourner- a midnight blue with copper sparkle. First off, don't be scared away by the word "sparkle" there are no chunks of anything, they are superfine and more of what I would call a shimmer. I love each of the colours I choose, but was a bit shocked at how pink Lovey Dovey actually is in person. Blended with Lolita, I was able to tone it down to a more wearable shade.

Swatches: left- no primer, right- with primer. Click for full size.

As you can see in my swatches above, this shadow is quite pigmented, even without a primer. For this photo I used Concrete Minerals Electric Eye Primer. In person, you can see a difference the primer made, but it was hard to capture in the photo. The swatches are one good sweep. I was really happy with how pigmented the shades are and they are very smooth and well, silky.

On eyes

I have been wearing different combination of these four shades for a few weeks and am very happy with how they apply and wear. They blend super easily and don't get muddy if you get a bit too happy blending. Above you can see two of my "creations." On the left eye I started with Lolita on the inner third of my eye with Harlequin in the centre. I used Souljourner on the outer v and crease. On my right eye I started again with Lolita on the inner third and then blended in Lovey Dovey. I used Harlequin on the outer corner. The shadows stay where you apply them, they are vibrant and wear really well.

How to card included with order

Elf shadow brush I prefer for loose shadows

I love that they also included a how to card that explains the best (and easiest) way to apply loose shadow. I know the first time I used it, I made a total mess and would have appreciated the tips. I tend to use a crease type brush that is less fluffy to apply loose eyeshadow as it picks up and holds onto the product better and it allows for a more precise application. Fluffy all over type brushes make too much fallout for my liking.

All in all, Concrete Minerals shadows are great and I will definitely be picking up a few more colours. Have you tried Concrete Minerals? What's your favourite independent brand?


  1. I think I'm already in love with them because of the sifter stickers. I HATE the ones that have the tab that's on the floor of the sifter so it's basically impossible to pick off.

    I'm eagerly awaiting your review of the primer!

  2. I love those colors! They are awesome!!

  3. This is my first time at your blog...loving it so far :) I love Concrete Minerals. I have about ten of their full-size (they were having a sale and I couldn't resist lol) I didn't like every color but that's more personal preference than a comment on her quality. I'm a color loving girl and my faves are napalm, temptress, swamped, juvenile and bang up blue.

  4. I have got some CM - Wicked and Deviant - and I love them! Planning to get more, at some point ... they almost tie for Fyrinnae, as far as value and quality, in my opinion :D

  5. @Mai
    Glad to he helpful! Hope you like it.

    I know! I am pretty happy with them.

    Thanks for reading! OOh! I love a sale. I would totally go for a few of your colour choices too!

    I've read a lot about Fyrinnae but haven't tried any of them.

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