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Thursday, October 14, 2010

Review: L'Oreal Studio Secrets Magic Perfecting Base

It is rare that I go into any store that sells cosmetics and come out empty handed, well except maybe the dollar store... anyway, I was in Shopper's Drug Mart the other day, on a non-cosmetic expedition, but stopped over into the teensy Benefit section to see if they carried Erase Paste (which they do not) and ended up in the L'Oreal section. I was drawn to the 2000 extra bonus points flag, and knew I had a $5 off coupon for this, and well you know how the rest goes.

If you read any type of magazine marketed to women, you probably have a sample of this. I have a few and honestly haven't even used one... I don't know, but aren't you supposed to, oh I don't know, try the sample before you buy it? I apparently don't roll that way.

This product is relatively expensive for a drug store brand at $17.99 for a 0.5 fl oz (15ml) pot, but considering that primers have been around for a while, this is one of the first drug store brands to have so much marketing and push behind it. I have a few primers that I am currently using, but I have to admit that seeing ads and what not for it everywhere have made me want to give it a try.

" Get the perfect skin texture, instantly and all day. Smoothes lines, hides pores, and banishes imperfections. The silky, lightweight formula glides onto skin leaving it velvety-smooth to the touch. The result- a unified matte finish that's flawless." -from box

It sure does make a lot of claims, but does it live up them?...

err... kind of. I don't know why, well, yes I know why, to sell product; but why cosmetic manufacturers think it is necessary to "bend" the truth on their products. This is a transparent product that will not "banish imperfections" it just won't. It does however provide the smoothest feel to your skin. It is a creme, mousse almost, with a spongey texture in the pot, that smooths on easily. It disappears when you blend it on, and really does leave you with soft perfect feeling skin, which makes your makeup apply even better. It helps makeup glide over dry skin easily, which is a major plus as I tend to have dry areas around my mouth and nose and hate when my makeup accentuates it. As for pore coverage, it isn't going to make you look poreless, but it does help your makeup smooth over visible pores easier, thus making large pores look less prominent.

I love the way this product makes my skin feel and am happy that I gave it a try. Compared to my current favourite primer by Isomers, I would happily save a bit of cash and switch to L'Oreal.

Have you tried this primer? What did you think?


  1. This interests me for sure, but like you said it is soo mall, I am used to have primers in pump bottles much larger then this. I think I am okay for now and don't "need" this.. trying hard to be good, unless this was super on sale, I don't think I would buy it.

  2. Thanks for this review as I'm really interested in trying this product! I've been on the look out for a good primer but I just can't make my mind... But I also have a $5 off coupon for this one, so maybe...

  3. I was tempted to buy this today, I was at pharma plus, they had a 20% off sale on it, and I had a $5 coupon too. I tried out the tester they had and felt very nice, but I am skeptical if it does anything,since I am trying to stay off buying unnecessary things, I stepped aside.

  4. @Justine
    Good luck being good! I am trying to reign in my purchasing too. And yeah, it is on the over priced (and over hyped) side.

    No problem! I love having coupons, makes me feel better when I buy something I don't "need"


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